Understanding Analytics
Per-automation entry-send performance — what it does and doesn't measure.
Details
Analytics is deliberately scoped to one specific thing: the first message each trigger sends, before any branching further into a flow — sent count, failed count, and success rate, per automation, with a trend chart at the top plotting sent vs. failed over your selected range. “Most active” highlights whichever automation sent the most in that window.
It does not measure a whole multi-step flow’s completion rate, and it doesn’t include manual Inbox replies or broadcasts — those aren’t automation entry-sends. Your account’s overall lifetime totals (all sends, across everything) live on the Dashboard instead, not here.
The date range is fixed to 7, 30, or 90 days — unlike the Activity feed, there’s no “all time” option on this page. There’s no export/CSV button here either.
More in Dashboard, activity, and analytics
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